Swimming Pool Equipment Market Size, Share, Growth & Industry Analysis, By Type (Circulation and Filtration (Pumps, Filters, Chlorinators, Salt Water Chlorination Systems, Others)), Heaters, Cleaning and Maintenance, Automation and Safety, Others), By Application (Residential, Commercial), By Distribution Channel, and Regional Analysis, 2024-2031

Swimming Pool Equipment Market Size

The global Swimming Pool Equipment Market size was valued at USD 13.81 billion in 2023 and is projected to grow from USD 14.32 billion in 2024 to USD 19.15 billion by 2031, exhibiting a CAGR of 4.25% during the forecast period. Increasing integration of smart technologies and growing demand for pool equipment in hospitality are augmenting the expansion of the market.

In the scope of work, the report includes services offered by companies such as Waterco, Hayward Industries, Inc., Pentair, Maytronics, Emaux Water Technology, Intex Development Co. Ltd, Guangdong LASWIM Water Environment Equipment Co.,Ltd, Zodiac Pool Systems LLC, Fluidra S.A, MIDAS Pool Products GmbH, and others.

Upgrading existing swimming pools with new, advanced equipment presents a significant opportunity for enhancing both functionality and efficiency. As technology advances, the swimming pool equipment market is witnessing the introduction of more energy-efficient pumps, automated filtration systems, and advanced heating solutions, such as solar-powered heaters. These upgrades improve the operational efficiency of pools by reducing energy consumption and maintenance costs.

Furthermore, they enhance the user experience by offering features such as automated cleaning, remote monitoring, and temperature control. Additionally, there is a growing demand for eco-friendly pool solutions, which aligns with broader environmental sustainability goals. Pool owners, both residential and commercial, are increasingly inclined to invest in upgrades that provide long-term savings and align with sustainable practices. This trend is particularly pronounced in regions where energy costs are high, and environmental regulations are stringent. Companies in the market are capitalizing on this opportunity by offering retrofit services and upgrade kits, ensuring that older pools meet modern standards without the need for complete overhauls.

Swimming pool equipment encompasses a wide range of products and systems designed to maintain, operate, and enhance the functionality of swimming pools. These include essential components, including pumps, filters, heaters, and chlorinators, are critical for maintaining water quality and ensuring a safe swimming environment. Additionally, advanced systems such as automated pool cleaners, lighting, and safety covers have become increasingly popular, enhancing the convenience and safety of pool ownership.

The types of swimming pool equipment vary based on their function, with categories including maintenance equipment, water circulation and filtration systems, heating and cooling systems, and safety and automation products. Applications of these products span residential pools, commercial pools in hotels and resorts, and public pools in community centers and recreational facilities. Distribution channels for swimming pool equipment typically include specialized pool supply stores, online retailers, and direct sales through manufacturers or distributors. In recent years, the rise of e-commerce has significantly expanded the accessibility of these products, allowing consumers to easily purchase and install equipment that meets their specific needs.

Analyst’s Review

In the competitive landscape of the swimming pool equipment market, companies are strategically focusing on innovation, sustainability, and customer engagement to stimulate growth. Leading firms are investing heavily in research and development to introduce cutting-edge products that cater to the increasing demand for energy efficiency and smart technology integration. The growth of the market is influenced by several factors such as rising disposable incomes, rapid urbanization, and increased awareness of health and wellness, contributing to the both new installations and upgrades of existing pools.

• For instance, in May 2024, Hayward Holdings, a global leader in pool and outdoor living technology, introduced the HeatPro Series of Heat+Chill Heat Pumps, featuring an industry-first microchannel heat exchanger technology. This launch underscores Hayward's commitment to innovation in energy-efficient pool and outdoor climate control solutions.

To capitalize on these trends, companies are expanding their product lines to include eco-friendly and automated equipment, ensuring they remain relevant in a market that increasingly prioritizes sustainability and convenience. Furthermore, companies are actively engaging in strategic partnerships and acquisitions to broaden their distribution networks and strengthen their market presence globally. However, to sustain this growth, it is imperative for key players to continue innovating, address regional market needs, and adapt to evolving consumer preferences, particularly in emerging markets where growth potential is significant.

Swimming Pool Equipment Market Growth Factors

The expansion of residential and commercial properties integrating pools is a significant factor fueling the expansion of the swimming pool equipment market. The rapid global urbanization has led to a noticeable increase in the development of luxury residential complexes, resorts, and high-end commercial properties that feature swimming pools as a key amenity. These properties view pools not just as recreational spaces but also as essential lifestyle features that enhance property value and attract potential buyers or tenants. The demand for pools in residential properties is influenced by consumers’ increasing desire for private leisure spaces and the growing popularity of health and wellness activities, such as swimming.

• For instance, in August 2023, Waterco Limited strengthened its leadership in the Australian water industry by acquiring Davey Water Products from GUD Holdings for USD 64.9 million. This strategic move has augmented Waterco’s market presence and presents significant growth opportunities for shareholders in the global water sector.

Commercial properties, particularly in the hospitality sector, often integrate pools as part of their offerings to cater to tourists and business travelers seeking both relaxation and recreational opportunities. This trend has led to a growing need for a wide range of pool equipment, encompassing filtration and heating systems as well as advanced automation technologies. These advancements are essential for achieving optimal pool performance and enhancing user satisfaction. Companies in the pool equipment market are capitalizing on this expansion by offering tailored solutions that meet the specific requirements of both residential and commercial properties.

Cyclical demand patterns, influenced by seasonal weather changes, present a notable challenge to the development of the swimming pool equipment market. The demand for pool equipment generally increases during the warmer months when outdoor activities, including swimming, are most popular, leading to higher sales in spring and summer. Moreover, during colder seasons, particularly in regions with harsh winters, demand decreases significantly, resulting in uneven revenue streams for companies in the industry. This seasonality affects inventory management, production planning, and overall business operations, requiring companies to adopt strategies that mitigate the impact of these fluctuations.

To address this challenge, businesses are diversifying their product offerings to include indoor pool equipment, heating solutions, and other year-round products. Additionally, companies are implementing marketing campaigns that emphasize the benefits of off-season purchases, such as discounts or financing options, to boost sales during slower periods. Leveraging data analytics to forecast demand and optimize inventory enables companies to manage the cyclical nature of the market more effectively, thereby ensuring steady growth throughout the year.

Swimming Pool Equipment Market Trends

The growing demand for eco-friendly equipment, such as energy-efficient pumps and solar heating systems, is a significant trend reshaping the landscape of the swimming pool equipment market. As environmental consciousness rises among consumers, there is an increasing preference for sustainable products that reduce energy consumption and minimize the ecological footprint of pool ownership. Energy-efficient pumps, for instance, use less electricity while maintaining optimal water circulation, leading to significant cost savings for pool owners.

Solar heating systems, on the other hand, leverage renewable energy to heat pool water, offering an environmentally friendly alternative to traditional gas or electric heaters. This shift toward eco-friendly equipment is fueled by both increasing regulatory pressures and surging consumer demand for sustainable living solutions. Companies in the market are responding to this trend by developing innovative products that meet stringent energy efficiency standards and by educating consumers on the long-term benefits of investing in green technologies. The trend is further bolstered by government incentives and rebates for energy-efficient installations, making eco-friendly pool equipment an attractive option for both residential and commercial pool owners.

Segmentation Analysis

The global market is segmented based on type, application, distribution channel, and geography.

By Type

Based on type, the market is categorized into circulation and filtration, heaters, cleaning and maintenance, automation and safety, and others. The circulation and filtration segment captured the largest swimming pool equipment market share of 32.18% in 2023, largely attributed to its critical role in maintaining the cleanliness and safety of swimming pool water. The circulation and filtration segment is further classififed into pumps, filters, chlorinators, salt water chlorination systems, chemical feeders, and others.

Effective circulation and filtration systems are essential for maintaining continuous water movement, preventing stagnation, and filtering out debris, bacteria, and other contaminants that could pose health risks to swimmers. The growing awareness of the importance of water quality and safety in both residential and commercial pools has increased the demand for high-performance circulation pumps and advanced filtration units.

Additionally, advancements in technology have led to the development of more efficient and energy-saving systems that appeal to environmentally conscious consumers and property owners. The increasing adoption of smart pool technologies, which integrate circulation and filtration systems with automated controls, has further contributed to the dominance of the segment.

By Application

Based on application, the market is classified into residential and commercial. The commercial segment is poised to record a CAGR of 4.40% through the forecast period. The hospitality industry, encompassing hotels, resorts, and luxury spas, is experiencing global expansion. Many of these establishments consider swimming pools to be essential amenities that enhance guest experience and attract customers.

Furthermore, the rising trend of wellness tourism has fueled demand for high-quality pools in commercial facilities, where customers expect recreational swimming therapeutic and wellness-oriented features such as heated pools, hydrotherapy jets, and saltwater systems. Moreover, commercial properties such as fitness centers, community centers, and schools are increasingly investing in pools to offer comprehensive health and recreational services. The strong growth of urban development and real estate, particularly in emerging markets, is further contributing to the expansion of the commercial pool segment.

By Distribution Channel

Based on distribution channel, the swimming pool equipment market is divided into direct sales, wholesalers/distributors, and online retailers. The wholesalers/distributors garnered the highest revenue of USD 6.71 billion in 2023, propelled by their pivotal role in the swimming pool equipment supply chain. Wholesalers and distributors serve as key intermediaries between manufacturers and retailers, ensuring the timely and efficient distribution of a wide range of pool products, including both essential maintenance equipment and advanced technological systems. Their extensive networks, established relationships with suppliers, and ability to provide bulk purchasing options give them a significant advantage.

The growth of e-commerce has played a crucial role in their revenue increase, as distributors leverage online platforms to reach a broader customer base, including smaller retailers and direct-to-consumer channels. Additionally, the growing demand for specialized and high-quality pool equipment, supported by both residential and commercial sectors, has boosted sales through these channels.

Swimming Pool Equipment Market Regional Analysis

Based on region, the global market is classified into North America, Europe, Asia-Pacific, MEA, and Latin America.

North America swimming pool equipment market accounted for a major share of 37.61% and was valued at USD 5.19 billion in 2023, underscoring the region's dominance in the global market. This significant market share is attributed to several factors, including the high prevalence of residential swimming pools, particularly in the United States, where owning a private pool is considered a desirable lifestyle feature. The region's well-established infrastructure, combined with a robust real estate market, has fueled the consistent demand for swimming pool installations and upgrades.

Furthermore, the commercial sector, including hotels, resorts, and wellness centers, continues to invest heavily in swimming pool facilities to attract guests and enhance customer experiences. The growing trend toward smart home integration and eco-friendly solutions has further spurred the adoption of advanced pool equipment, such as energy-efficient pumps, automated cleaning systems, and solar-powered heaters.

Asia-Pacific is expected to grow at a robust CAGR of 4.29% in the forthcoming years, primarily due to rapid urbanization, rising disposable incomes, and the increasing popularity of recreational and luxury amenities in the region. Countries such as China, India, and Australia are witnessing a surge in residential and commercial construction, particularly in urban centers where swimming pools are becoming a standard feature in high-end residential complexes, hotels, and resorts. The expanding middle-class population in these countries is fueling the demand for private pools, while the hospitality sector is investing heavily in premium pool facilities to cater to both domestic and international tourists.

Additionally, the growing awareness of health and wellness in the region is boosting interest in swimming as a fitness activity, leading to increased investments in pool infrastructure. Government initiatives that support tourism and real estate development further bolster this growth. Additionally, the strong presence of global pool equipment brands, which offer a wide range of products tailored to the specific needs of the Asia-Pacific market, stimulates this expansion

Competitive Landscape

The global swimming pool equipment market report will provide valuable insight with an emphasis on the fragmented nature of the industry. Prominent players are focusing on several key business strategies such as partnerships, mergers and acquisitions, product innovations, and joint ventures to expand their product portfolio and increase their market shares across different regions. Manufacturers are adopting a range of strategic initiatives, including investments in R&D activities, the establishment of new manufacturing facilities, and supply chain optimization, to strengthen their market standing.

List of Key Companies in Swimming Pool Equipment Market

• Waterco
• Hayward Industries, Inc.
• Pentair
• Maytronics
• Emaux Water Technology
• Intex Development Co. Ltd
• Guangdong LASWIM Water Environment Equipment Co.,Ltd
• Zodiac Pool Systems LLC
• Fluidra S.A
• MIDAS Pool Products GmbH

Key Industry Developments

• April 2024 (Partnership): Swimart, a subsidiary of Waterco, merged with Paramount Pools in New Zealand. This strategic alliance strengthens the presence of two prominent brands in the New Zealand market and represents Swimart’s most significant franchise expansion to date.
• January 2024 (Partnership): Hayward Holdings, a global leader in pool and outdoor living technology, reaffirmed its partnership with the Pool & Hot Tub Alliance’s “Step Into Swim” initiative. Hayward’s donation is planned to fund swimming lessons for 1,000 children nationwide, showcasing the company’s commitment to community and water safety education.

The global swimming pool equipment market is segmented as:

By Type

• Circulation and Filtration
  • Pumps
  • Filters
  • Chlorinators
  • Salt Water Chlorination Systems
  • Chemical feeders
  • Others
• Heaters
  • Pool Heaters
  • Solar Pool Heaters
  • Others
• Cleaning and Maintenance
  • Automatic Pool Cleaners
  • Pool Vacuums
  • Brushes
  • Others
• Automation and Safety
  • Pool Covers
  • Diving Boards
  • Pool Lighting Systems
  • Others
• Others

By Application

• Residential
• Commercial

By Distribution Channel

• Direct Sales
• Wholesalers/Distributors
• Online Retailers

By Region

• North America
  • U.S.
  • Canada
  • Mexico
• Europe
  • France
  • U.K.
  • Spain
  • Germany
  • Italy
  • Russia
  • Rest of Europe
• Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Rest of Asia Pacific
• Middle East & Africa
  • GCC
  • North Africa
  • South Africa
  • Rest of Middle East & Africa
• Latin America
  • Brazil
  • Argentina
  • Rest of Latin America.